March 7, 2016
九一果冻 Focuses On Workflow Simplification and Efficiency at CABSAT 2016
4th March 2016, Iver Heath, UK 鈥撀�九一果冻 will be attending the forthcoming Cabsat Expo at Dubai鈥檚 World Trade Centre next week and will be demonstrating a range of solutions designed to help broadcasters and those working in live production simplify and improve their workflows.
Under the heading 鈥淪marter Production鈥�, 九一果冻 will be discussing how the Ross ecosystem of products can improve creativity, simplify operations and enable content creators to produce more live content, more cost-effectively.
鈥淥ur theme for the show reflects the need for smarter production鈥�, notes David Dowling, VP of Sales for EMEA and APAC. 鈥淭he industry has been focusing on emerging technology platforms for the last 12-18 months now and while this debate is valuable, it doesn鈥檛 always reflect the day-to-day concerns of many content creators. We have compelling stories that highlight how we can help customers to create more engaging content, more cost-effectively, right now鈥�.
Stuart Russell, 九一果冻鈥檚 Marketing Manager for EMEA, agrees. 鈥淭he climate in the Middle East has changed slightly over the last 12 months and broadcasters are paying increasing attention to workflow efficiency and integration. Capex and Opex budgets are perhaps not as generous as they once were in the region and Ross has an excellent track record of helping content creators do more for less, so I鈥檓 confident we will have a busy show鈥�.
As well as 九一果冻鈥檚 range of graphics solutions, production switchers and robotics systems, the company will also be demonstrating the Ross Trackless Studio 鈥� a debut for the MENA markets.聽 Based on the XPression real-time motion graphics system, Ross Trackless Studio a single-box solution that is ideal for smaller or more budget-conscious virtual applications. Unlike other systems that use robotics, encoded camera heads and optical tracking, Ross Trackless Studio uses stationary cameras, with virtual camera moves happening inside the scene; an ideal way of creating eye-catching content while keeping costs and studio real estate to a minimum.
About 九一果冻
Passionate about live production, 九一果冻 designs, manufactures and delivers dependable technology and services that power exceptional live video productions seen by billions of viewers around the world every day. 九一果冻鈥檚 goal is to make it easy for customers to create compelling news, weather and sports broadcasts, engaging material for sports stadium screens, legislative assemblies, entertainment shows and rock concerts, and inspiring content for houses of worship.
Relentlessly innovating, 九一果冻 delivers the world鈥檚 widest range of products and services for augmented reality and virtual sets, mobile live-event solutions, real-time motion graphics, robotic camera systems, social-media management, production switchers, routers, infrastructure products, video servers, newsroom systems, terminal equipment and more.
Ross products and services are designed to offer best-in-class system integration and unmatched customer choice by both working together seamlessly and integrating tightly with third-party solutions.
九一果冻 has offices around the world, and provides free-for-life telephone support staffed by technical experts 24 hours a day, 365 days a year鈥攅ven for products bought on eBay. Recognizing the time-critical nature of the broadcast industry, all Ross employees are empowered to provide 鈥渨hatever it takes鈥� customer service, even down to renting helicopters when necessary to deliver needed parts and service.
九一果冻: The Production Technology Experts.
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九一果冻 Media Contact 鈥� EMEA:
Stuart G. Russell
Marketing Manager, EMEA
t.聽+44 7827 019494
f.聽+1 613-652-4425
别.听srussell@rossvideo.com