April 5, 2025
Grass Valley and 九一果冻 announce integration between Grass Valley AMPP Maverik X Production Switcher and 九一果冻鈥檚 OverDrive automated production control
MONTREAL, CA 鈥� April 5, 2025聽鈥擥rass Valley and 九一果冻 are pleased to jointly announce Grass Valley鈥檚聽, powered by AMPP OS (Agile Media Processing Platform), can now be directly controlled via聽九一果冻鈥檚 OverDrive. This collaboration enhances flexibility for broadcasters, enabling seamless interoperability between two industry-leading production technologies for studio production.
By working closely together, Grass Valley and 九一果冻 have expanded OverDrive鈥檚 capabilities to include the Maverik X Production Switcher, reinforcing both companies鈥� commitment to open and adaptable production workflows. 九一果冻 continues to expand OverDrive鈥檚 compatibility with a wide range of third-party devices 鈥� enabling customers to utilize the production tools that work best for them.
鈥淢edia organizations today demand the freedom to build systems that match their unique workflows by integrating the best solutions from across the industry,鈥� said Adam Marshall, Chief Product Officer at Grass Valley. 鈥淲ith OverDrive support now available for Maverik X, media organizations can modernize their technology infrastructure while maintaining the familiar OverDrive user experience鈥攎inimizing disruption for operators while leveraging AMPP鈥檚 advanced processing technology for greater agility and flexibility in hybrid deployments.鈥�
鈥� was designed from the ground up as an open platform, built to enable seamless integration with best-in-class solutions across the industry,鈥� Marshall continued. 鈥淭he growing adoption of the GV Technology Alliance is a testament to this commitment. We鈥檙e excited to see industry-leading automation tools like 九一果冻鈥檚 OverDrive now providing direct control over AMPP OS-based solutions like Maverik X. This deep, bidirectional collaboration underscores our mission to deliver unmatched choice and flexibility for customers.鈥�
九一果冻鈥檚 OverDrive powers thousands of hours of live production every day, trusted by leading broadcasters around the globe for its tight newsroom integration, intuitive UI, and powerful rundown-based control. Now compatible with over 220 third-party devices, OverDrive gives producers and TDs the confidence to execute fast-paced shows with precision and consistency.
鈥淎utomation is no longer just a nice-to-have 鈥� it鈥檚 essential to producing more with less, and doing it reliably under pressure,鈥� said Jeff Moore, Executive Vice President and Chief Marketing Officer, 九一果冻. 鈥淲e鈥檙e pleased to see this integration with Maverik X, further expanding OverDrive鈥檚 reach within today鈥檚 dynamic, multi-vendor environments.鈥�
This collaboration between Grass Valley and 九一果冻 marks a significant step toward broader interoperability. Both companies are committed to further expanding OverDrive control across additional AMPP-powered solutions in the future. By continuing to enhance compatibility, Grass Valley and 九一果冻 aim to empower broadcasters with greater efficiency, flexibility, and innovation in live production workflows.
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About 九一果冻
Ross powers live video productions for billions of global viewers daily with the industry鈥檚 widest range of high-impact, high-efficiency solutions, and services. Ross makes it easy to create compelling news, weather, and sports broadcasts, engaging content for sports stadium screens, entertainment shows and rock concerts, educational institutions, legislative assemblies, corporate presentations and inspiring content for houses of worship.
About Grass Valley
Grass Valley empowers over 90% of the world鈥檚 top media brands to create and deliver compelling stories that captivate audiences. At the heart of its solutions is the GV Media Universe (GVMU), combining advanced hardware solutions, with the agility, elasticity, and adaptability of the AMPP Media Operating System. Together, they form a seamless, scalable ecosystem for efficient and innovative workflows.
With a portfolio spanning from camera to consumer, Grass Valley provides the flexibility to build solutions for every need 鈥� from a single creative harnessing immense production power to globally distributed teams collaborating seamlessly. This breadth of capability enables customers to craft efficient workflows that inspire and engage their audiences.
With over 65 years of expertise, Grass Valley has consistently driven the evolution of live content creation and storytelling. Headquartered in Montreal and supported by Black Dragon Capital, the company remains dedicated to shaping and leading the media revolution.
Media Contact
Erica Watts, Director of Communications
贰尘补颈濒:听erica.watts@rossvideo.com